AI Content, built around your brand · Generate · Plan · Publish · Grow
Social media content, generated, planned & published for you.
Ràtha can build an AI-assisted planning, review, and publishing workflow around your brand, content goal, and approved tools.
Book a free discovery callWhat We Build
Your Complete AI Content Engine
Content Dashboard & Calendar
Algorithm-Aligned Content Planning
Founder-Led Content Pipeline
UGC-Style Content Systems
Brand Mission Routing
Here's exactly what you get:
- AI content generation system built with Higgsfield and the best tools for your niche
- Custom content dashboard: view planned, in-progress, and published content at a glance
- Algorithm-aligned content calendar built from trends and your best-performing posts
- Hook engineering: first-5-second scripts and visuals optimised for maximum retention
- Video style pipeline: founder-led or UGC, or both, depending on your strategy
- Brand mission layer: every piece routes back to grow your community, drive sales, or build presence
- Brand voice and style guide baked into every AI output
- Multi-platform publishing to Instagram, TikTok, YouTube Shorts, LinkedIn, and more
- Performance feedback loop: what works gets amplified, what doesn't gets refined
- 30-day post-launch support and system optimisation
Built Around Your Goal
Every piece of content has a purpose
Before we generate a single frame, we lock in your mission. Every post, reel, and short routes back to one of three goals:
Grow the Community
Shares, saves, and follows, content built to attract the right audience and keep them.
Drive More Sales
Hook-to-CTA content: demos, social proof, and offers that move viewers from scroll to purchase.
Build Online Presence
Consistent output across platforms that builds authority and makes your brand impossible to ignore.
Video Format
Founder-Led or UGC? We build both.
The best-performing content picks its style intentionally. We set up the right pipeline for your audience, or both in parallel.
Founder-Led
Puts your face and voice on the brand. Builds trust, authority, and personal connection, the format that's dominating every platform right now.
- Story-driven scripts and talking points
- Hook templates engineered for the first 5 seconds
- Professional but authentic visual style
- Personality-first, algorithm-second
UGC Style
Looks and feels organic, like a real customer sharing their experience. Designed to blend into the feed and drive engagement without looking like an ad.
- Raw, relatable formats that convert at scale
- Hook-first structure for scroll-stopping retention
- Works without you ever appearing on camera
- Scales across products, services, and testimonials
How It Works
Step 01
Brand & Mission Audit
We study your existing content, your goals (grow community / drive sales / build presence), and your audience to define your content strategy and set the foundation for the AI system.
Script writing 10h/wkVideo editing 8h/wkScheduling & posting 4h/wkCaptions & hashtags 3h/wk25 hrs/week returned to you
Step 02
System Build & Dashboard Setup
We configure your AI content engine using Higgsfield and the best tools for your niche. Your custom dashboard is set up so you can see what's planned, generated, and live, all in one place.
Your Brand→
HiggsfieldAI Engine
→DashboardStep 03
Hook & Style Engineering
We define your video format (founder-led or UGC), engineer your hook templates for the critical first 5 seconds, and build your algorithm-aligned content calendar based on your goals.
✓AuditWeek 1✓StrategyWeek 203BuildWeek 304LaunchWeek 4
Step 04
Launch, Publish & Optimise
Go live across your platforms. We track performance, feed that data back into the system, and keep refining your content pipeline over 30 days.
5-secHook-FirstMultiPlatformMissionAligned30-dayTuning
Why Clients Choose Us
Hook-First Always
Every video starts with a retention-engineered hook designed to capture attention in the first 5 seconds.
Mission-Aligned Content
Every piece routes to your mission: grow the community, drive sales, or build your online presence.
Zero Guesswork
We build, run, and optimise the system. You review, approve, and publish.
FAQ
Frequently Asked Questions
What AI tools do you use for content generation?
We use Higgsfield for AI video generation, combined with the best tools for your specific platform and niche, whether that's short-form video, carousels, static images, or captions. The stack is selected based on what produces the highest quality output for your brand and goal.
What's the difference between founder-led and UGC style?
Founder-led content puts the business owner or a key team member on camera, building trust, personality, and authority. UGC-style content looks and feels like organic, user-generated posts, casual, relatable, and designed to blend into the feed. We help you choose the right format (or both) based on your audience and goals.
How does the content dashboard work?
You get a central view of all your content, what's been generated, what's scheduled, and what's live. The system learns from your existing content to match your style, and plans new content based on what you want to build next, all mapped against the algorithm.
Can the system publish content automatically?
Yes. We connect to your platforms and set up auto-scheduling so content goes out at the optimal time for your audience. You can review and approve everything before it publishes, or set it to fully automatic, your call.
How do you keep content aligned to our brand?
We build your brand voice and style guide into the AI system from the start, your tone, your visual identity, your message. Every output is filtered through your mission (grow community, drive sales, or build presence) before it's surfaced in your dashboard.
What platforms do you support?
Instagram, TikTok, YouTube Shorts, LinkedIn, X (Twitter), and Facebook. We prioritise the platforms that matter most for your business and build the content pipeline around them.
Limited Availability
Start building content that actually grows your brand.
Book a call and we'll scope your AI content system, dashboard, tools, strategy, and launch plan. No commitment.
Book a free discovery call